Google’s streaming TV service, YouTube TV, announced today that it is adding more Spanish-language networks to its base membership package and is preparing to launch an add-on package that will include more Spanish-language content. Starting today, all subscribers will gain access to three new TV networks at an additional cost: Univision, Unimas and Galavision. The YouTube TV will join the existing lineup of more than 85 live TV channels, which today include top networks like Fox, ABC, CBS, NBC, PBS and others, in addition to entertainment networks like Discovery and ViacomCBS.
The additions will bring a series of new Spanish-language content to YouTube TV members, with primetime series such as “La Desalmada” and “Wencer El Pasado” coming up this fall, the reality contest series “Nuestra Beleza Latina” on September 26, plus the 22nd and 18th of November. Latin Grammy Awards. The company also brings sports events such as the Champions Cup on September 29 and ongoing match-ups from Liga MX, UEFA Champions League, MLS and the Mexican national team.
Univision also noted that subscribers in top Hispanic markets, including Los Angeles, New York, Miami, Houston, Dallas, Chicago and others, will be able to access Univision and Unimas’ local news, weather and other programming. In addition, YouTube TV will carry Univision’s video-on-demand content library at launch, and subscribers will be able to use their YouTube TV credentials to authenticate with the company’s “TV Everyone-powered Univision app.”
The companies did not disclose the financial terms of their new agreement, but the deal did not come with a price increase. However, YouTube TV has been steadily raising prices since its inception. For example, it increased service prices by $ 64.99 last summer following new additions to 14 VycomCBS networks. But last month, Neil Mohan, YouTube’s chief product officer, said there would be no new price increases in the near term.
While the new channels will reach all subscribers, YouTube TV has announced plans to launch a new add-on package that will be available for additional monthly costs. These will include Spanish-language networks such as Sony Cine, CNN Espanol, Discovery N Espanol, Estrella TV, Sinelatino, Fox Deportes and others. YouTube TV is not yet sharing the full lineup and add-on price, but said it will provide more details “in the coming months”.
The Spanish-language network Pantaya will also be offered next week for an additional $ 5.99 per month, providing access to Spanish-language films and exclusive original series, all on demand.
“We are pleased to partner with YouTube TV to expand Univision’s network and strong portfolio of stations,” said Hamid Naseri, Univision’s vice president of content distribution. “Amid the popularity of streaming services as well as the growing influence of our Hispanic community, this is an important step in ensuring access to our leading Spanish-language news, sports and entertainment wherever our audience uses content. We look forward to today’s launch and recognize YouTube TV’s continued commitment to serving our growing and impressive Hispanic audience.
YouTube TV is not the first streamer to provide an audience searching for Spanish-language content. In 2018, Hulu added its Spanish-language bundle ‘Espaol’, which now offers live programming to customers from networks including ESPN Deportes, NBC Universo, CNN En Espaol, History Channel En Espaol, Discovery en Espaol, and Discovery Familia. Hulu, however, does not take Univision but it does offer Telemondo. Fubo TV, meanwhile, offers Univision and Telemundo and provides Espanol plans with dozens of Spanish-language channels.
If anything, YouTube TV has so far lagged behind Spanish speakers in terms of catering, and this offer will make it more competitive with rival services.